A.I. Prompts to Help Get You More Meetings

Author

Ryan Steele
March 02, 2024

If you are a BDR (Business Development Representative), Account Executive, or Sales Leader and aren’t using A.I. to automate some of your outreach, you are missing out on productivity gains. I wanted to share some of the outreach Prompts leveraging A.I. that I have been using to save myself time and become more concise with my outreach.

I have been leveraging BING for my model, as you can access GPT-4 for free right from within Co-Pilot.

Identifying the True Customer Problems:

Prompt: “Act like Jon Vander Ark (Name/Title of the person) the CEO of (Company Name/Location) Republic Services the Waste & Recycling, and Environmental Solutions company based in Scottsdale, AZ. List your top 3 challenges for 2024. Bullet points and concise answers only.”

Here is the response:

Certainly! As the CEO of Republic Services, I’m keenly aware of the challenges we face in 2024. Here are our top three priorities:

  1. Cost Pressures: Elevated and persistent cost inflation, coupled with rising fuel costs, continue to challenge our operations. We must navigate these headwinds effectively to maintain profitability.

  2. Sustainability Transition: We’ve transformed from a waste company to a sustainability company. Our commitment to environmental stewardship demands innovative solutions for waste reduction, recycling, and clean energy services.

  3. Dynamic Environment: Uncertainty persists due to global events, supply chain disruptions, and economic fluctuations. Our agility and preparedness are crucial as we operate in this ever-changing landscape.

These succinct points encapsulate our strategic focus for 2024.

Now you can take this one step deeper by finding the underlying problems with each challenge: Prompt: “Now list 3 symptoms for each challenge above. Bullet point and short answers only.”

Response here:

Certainly! Here are the symptoms associated with each of our top three challenges for 2024:

  1. Cost Pressures:

    • Rising Operating Expenses: Increased costs for labor, equipment, and maintenance.

    • Margin Squeeze: Shrinking profit margins due to cost escalation.

    • Budget Constraints: Strained financial resources impacting investment decisions.

  2. Sustainability Transition:

    • Recycling Contamination: Difficulty in maintaining clean recycling streams.

    • Energy Transition Challenges: Adapting to renewable energy sources while ensuring reliability.

    • Circular Economy Adoption: Encouraging customers to embrace circular practices.

  3. Dynamic Environment:

    • Supply Chain Disruptions: Unpredictable delays in equipment and parts procurement.

    • Market Volatility: Fluctuations in demand and commodity prices.

    • Regulatory Uncertainty: Navigating evolving environmental regulations and policies.

These succinct points highlight the symptoms we’re addressing in our strategic planning. 🌍📈🌱.

What this exercise just did was find all the areas we should be focusing on with our solution. This exercise took me 2 minutes and will be a valuable part of my outreach. You can continue to go deeper and deeper with this too.

Email Outreach:

Now to put this information into action with the following Prompt: “Write the (Name/Title) of (Company Name/Location) a concise email on how to address (Choose one of the Symptoms from previous output) leveraging (your Software Solution/Service).”

Pro Tip: A.I. Can help with Subject Lines too! Prompt: “Write 5 different attention-grabbing email subject lines for the email above”

LinkedIn Icebreakers:

If you leverage LinkedIn like I do, you connect with a lot of people across many different industries. Sometimes connecting is the easy part, but having a good reason to reach out and connect on a deeper level is the hard part. Luckily, A.I. can help you with that very quickly and easily.

Prompt: Find me a hyper-relevant news article, interview, or industry publication that this profile on LinkedIn for Jon Vander Ark, the CEO of Republic Services (https://www.linkedin.com/in/vanderark/) would find interesting. Write a short LinkedIn inMail to this person with a positive and engaging tone. 

Response:

Certainly! I’ve found some relevant information about Jon Vander Ark, the CEO of Republic Services. Here are a few resources that he might find interesting:

  1. CNBC Interview: In this video interview, Jon Vander Ark discusses Republic Services’ transition from a waste company to a sustainability company. He covers quarterly earnings results, revenue forecasts, and the outlook for garbage collection and disposal1 .

  2. Waste Dive Interview: Waste Dive recently spoke with Jon Vander Ark about the future of Republic Services after the US Ecology transaction. The interview delves into hazardous waste streams, sustainability, and the solid waste business2 .

  3. Waste360 One-On-One Chat: At WasteExpo 2022, Jon Vander Ark participated in a one-on-one chat. He shares insights on his journey to becoming CEO, strategies for handling environmental services sustainably, and industry trends3 .

Now you can leverage any of these publications/interviews above to reference in your LinkedIn outreach….and yes, you can use A.I. for the outreach as well ; )

The above Prompts are two that I use almost daily, and you can start to understand how you can scale your outreach with hyper-targeted messaging in any tonality you would like. There are so many ways to leverage A.I. and as you can see we are barely scratching the surface here.

Pro Tip: I found this website that is a master catalog of many of the A.I. tools out there: Future Tools